Penny James Trichology Center
☎ 212.644.7470 Book a Scalp Analysis
Board-Certified Trichologist · New York City

Losing your hair?
You deserve to know why and stop it from falling out.

Thinning, shedding, alopecia, an itchy or painful scalp — whatever you're facing, Penny James helps men and women understand exactly what's happening and what to do about it.

Book a Scalp Analysis or call 212.644.7470
As seen in Vogue · Allure · Elle · Byrdie · The New York Times
Penny James, board-certified trichologist in New York City
20+ yrs
Helping men and women regain their hair confidence in NYC
As Featured In
Vogue Elle Allure Byrdie The New York Times

Trichology is the science of
the hair & scalp.

As a board-certified trichologist, Penny James is dedicated to halting and reversing hair loss.

Everyone sheds some hair daily—about 50 to 100 strands—but how do you know what’s normal? If you start to see more than that on your brush or pillow or in your shower drain, then it’s excessive. Your hair is often a barometer of health, and thinning hair can point to an underlying problem. Depending on the issue, once your hair has started to thin, it may not be reversible, so it’s important to set up an appointment as soon as you can. I have partnered with other medical professionals, such as dermatologists or OB/GYNs, and I can help with identifying issues.

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Penny James, board-certified trichologist, at her New York City studio
Meet Penny James

After suffering from hair loss herself, Penny James made it her mission to help others feel their best and find solutions to their hair loss.

my approach

When my hair started to fall out, it became such an emotional subject and difficult to cope with. I wanted to know why I was losing my hair—and how to regrow it. I then returned to school to study scalp diseases and hair loss at the International Association of Trichology. And the UK's Institute of Trichologists.

Now, as a board-certified Trichologist, IAT, IoT, I've become a specialist in the field, and I've personally been able to apply what I've learned, resulting in healthy hair again. I am thrilled to share my knowledge with you. To help you regain your hair confidence.

— Penny James, Board Certified Trichologist, IAT & IoT
How I Help

How I Help

01

Scalp Analysis

We offer you a thorough assessment of your overall health and hair and scalp care. I will need recent blood work results and a list of all the vitamins, medications, and hair care products you use daily. This vital information will help me understand what your problem may be. We will sit in a private setting where you can feel relaxed and not rushed. Finding out why you lost your hair takes time. Your appointment will last one hour.

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02

Scalp Treatment

Depending on the diagnosis for your scalp and hair care, I will use a range of homoeopathic treatments and a massage technique called Head Spa. You will experience a relaxing scalp massage with steam to activate the ingredients applied to your scalp. The heated steam opens the pores on the scalp along with the cuticle along the hair shaft, giving the chosen product the ability to soothe and hydrate the scalp and hair. As a bonus, you will receive a bespoke blow-dry from me. I will show you how to use a blow dryer correctly and what is the correct brush for your hair type—showing your hair some love.

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Why Clients Trust Penny

Credentials that go deep

Certifications, memberships and appointments — as listed on her own site.

Frequently Asked Questions

Frequently Asked Questions

Why is my hair falling out?
It is perfectly normal for hair to fall out. Women can lose from 50-150 hairs per day.

Other reasons: Medication, crash diets, stress, illness, low iron, hormonal.
Why is my scalp so itchy?
Not washing your hair often, seborrheic dermatitis, psoriasis, too much sugar in your diet.
Why is my hair thinner?
  • Age-related: when we get older our hair becomes thinner due to the follicle shrinking.
  • Low iron, anemia, poor diet. (Unbalanced thyroid. Check with your health care provider.)
Why has my hair texture changed?
  • Overuse of chemicals on the hair.
  • Low Iron levels.
  • Often due to Hypothyroidism. (Check with your health care provider)
Why is my hair breaking off?
Due to the overuse of chemicals on the hair shaft.

Weak hair shaft.
Why is my hair scalp so oily?
  • Due to overactive sebaceous glands that are all over our scalp.
  • Poor diet, overeating greasy foods.
  • Not washing your hair enough
  • Applying too much oil to the scalp.
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What her clients say

  • ★★★★★
    In 2022, I developed alopecia due to health and stress issues. I called multiple salons in the city, asking if they had experience with alopecia. No one made me feel seen and understood like Penny did. I’ve been going to her for the last few years, not just for scalp analyses but also for haircuts. With her recommendations on products and lifestyle changes, I barely have alopecia anymore.
    Mai Fukata
  • ★★★★★
    Wonderful woman, very professional , patient and very helpful to help you understand a lot about your hair. I highly recommended Penny James to anyone of you who needs help with your hair.
    Martine Duffault
  • ★★★★★
    I have been a client of Penny James for many years. Recently she updated my hair style and I am still receiving rave reviews. In particular, my husband loves my new look.
    Gail Wofford
  • ★★★★★
    I was dealing with severe hair loss and after not getting much help from medical professionals I decided to take a chance on Penny and I’m so glad that I did. I felt so hopeless but at my first consultation and scalp analysis, Penny went over my entire history with so much care and detail.
    Anna Rogers
  • ★★★★★
    I was suffering with this condition for almost 9 months and Penny was able to help me with her product. I am a new man and can’t recommend or thank her enough, I highly suggest if you suffer with this or any scalp/hair condition to see her, I have been on her regimen for months now and my scalp is completely clear and has no more inflammation. Thank you Penny for helping me when I was just about to give up all hope. You have truly changed how I look at myself in the mirror and I can’t say enough about how you truly cared and helped me.
    Zack zink
  • ★★★★★
    Over the last few years I have experienced a lot of hair loss and thinning and it got worse last year. I found Penny online and am so glad I found her. At my first session with her she spent a lot of time asking questions about the hair loss, timeline and other factors, she did a hair and scalp analysis and made a diagnosis with a very clear treatment plan.
    Anne-Marie Canter
  • ★★★★★
    She is amazing she saved my hair!❤️if any one have a problem with hair loss or scalp problems,just go to her right away! I love you really! My hair back to full again ! Thank you so much ❤️
    Stella Stepanyan
  • ★★★★★
    So, I love the scalp cream you gave me... But also! The advice you gave me about lifestyle and supplements I think has been the biggest game changer. I’ve been eating an anti-inflammatory based diet, limiting my wheat and gluten intake especially, and OMG! Not only is my scalp better but my skin is clearer.
    Christine Weimer
  • ★★★★★
    I am losing my hair due to change in hormones. Penny was so knowledgeable on the issues I am having. She suggested a shampoo and conditioner that was made by another Trichologist... What I appreciated about Penny was her sincerity and concern regarding the problem I was having.
    Ms. Womack
  • ★★★★★
    Ms. Penny was very patient and thorough with her exam and asked great questions to assist my hair problems. She also followed up to check on me, which was very thoughtful and appreciated. She truly cares and wants the best for her clients.
    Jen AB
  • ★★★★★
    I've been having issues with my hair and went to see Penny - I'm so glad I did! A consultation with Penny is like having a chat with a good friend. She made me feel completely comfortable and carefully listened to my concerns. She gave me an amazing scalp treatment and blow dry!
    Catherine Pulera
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Before & After

Before & after

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Book Your Scalp Analysis

Start with a scalp analysis

Book today to assess your hair health and address all of your concerns. Penny will create a holistic treatment plan that can be used alongside a medical one if necessary. The key is to find out why your hair is falling out and get it to stop.

Book a Scalp Analysis
212.644.7470
30 East 60th Street, Suite 406 · New York, NY 10022 · penny@pennyjamessalon.com

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